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Printer in bradford an example local search
Marketing
Mark Bailey

How to Get Your Business Noticed Locally

If you aren’t actively promoting your business in your local area, then you could be missing a trick. Successful businesses

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May 31, 2023
People walking through exhibition hall
Marketing
Mark Bailey

How to Increase Event Attendance Rate

Staging or even attending in person events is a costly business. If you’re going to invest in a corporate event,

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May 30, 2023
Cross channel marketing graphic with lady on phone
Marketing
Mark Bailey

What is Cross Channel Marketing and Why Should You Implement It?

It really does do what it says on the tin. Cross channel marketing means using a variety of different marketing

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May 22, 2023
Open printed prospectus
Support
Mark Bailey

The Ultimate Guide To Creating Print Ready Artwork

Creating the right print ready artwork is key to the eventual quality of your print job. CMYK artwork, vector files,

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May 19, 2023
Two business men exchange business cards
Marketing
Mark Bailey

What to Put on a Business Card: All the Essential Information

So you think a business card might be redundant in this glorious digital age? Time to think again. If you

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April 24, 2023
Top 400 brand logos
Marketing
Mark Bailey

9 Great British Logos from Brands You Know and Love

These are just some of the many creative and persuasive great British brands that have become part of the day-to-day.

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March 18, 2023
Close up of the thickness of paper
Support
Mark Bailey

The thickness of paper: What does GSM mean in terms of paper?

How heavy are your paper stocks? We in the print industry talk all the time about GSM. It’s how we

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March 9, 2023
Spelling errors, a typical print mistake
Support
Mark Bailey

9 Costly Print Mistakes and How To Avoid Them

Ouch. Print mistakes – we’ve all made them, and doubtless, some of them have been extremely costly in terms of

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March 6, 2023
Polygraphic Print Process in action
Environment
Mark Bailey

What is Eco-Friendly Printing and How Can You Adopt it in Your Business

At Smart Printing Company, we’re committed to helping our clients make more eco-friendly and sustainable choices with their print. We

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March 6, 2023
Print collateral examples
Marketing
Mark Bailey

Why Use Print Collateral for Marketing?

There’s a widely held belief that in this digital age, online marketing has superseded printed marketing collateral in conveying sales

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February 27, 2023
Dots Per Inch
Support
Mark Bailey

What is DPI in printing and how does resolution affect print?

You’ve prepared a beautiful design, it looks great on screen, and you send it off to the printer and wait

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February 21, 2023
Crop marks
Support
Mark Bailey

What are crop marks and what’s their purpose? A guide to trim marks

So what are those marks you see on printers’ proofs in each corner? Known as ‘crop marks’ or ‘trim marks’,

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February 10, 2023
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See how a web to print marketing portal can help your business

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HEAD OFFICE

Smart Printing Company Ltd

Unit 32
Black Dyke Mills
Queensbury
BD13 1QA

01274 741404
enquiries@smartprintingcompany.co.uk

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